Most small businesses leak time and money in the same handful of places: the gap
between quoting and getting paid, paperwork that gets re-typed into two systems,
the follow-up that doesn't happen, the report nobody has time to build. You feel
it. The question is what it's actually costing, in your numbers, not an
industry statistic.
The diagnostic
A handful of sliders about your operation — how many quotes go out a month, what a
job is worth, how long invoices take to get paid, where the re-typing happens — and
it multiplies out from your own answers. No benchmarks, no scare numbers, nothing
you have to take on faith. You get a one-page picture of where the hours and
dollars are going, instantly, in your own browser.
The diagnostic costs you a few minutes and nothing else. The one-page picture is
yours either way, whether or not we ever talk again.
CT, an artist, came to me in 2023 with a Shopify store selling stickers,
prints, and a book — $120 in revenue that year. We built a content plan
first: Instagram and TikTok, a real posting strategy, and an audience
analysis that pointed toward courses and webinars as the next scalable
step. Over the next three months, her following grew from 5,000 to
30,000.
Then came the automation: email marketing, customer follow-up flows,
integrations tying Shopify, Instagram, TikTok, and Google Analytics
together, and a weekly AI-generated report with sales and customer
recommendations — she reads it and decides, the system doesn't. None of
that tracking existed before; the only thing it added to her week is
reading a briefing. The planning took a week. The build took about
three.
The build was fast. The result came from CT actually running it:
$130,000 in revenue by the end of 2024, on pace for about $200k as of
August 2026. She now runs two webinars a quarter, a course or two a year,
has a small team for advertising and video, and spends most of her time
with her family and her own art. She now packs only signed-book orders —
and it only takes about 20 minutes out of her day.
"I was able to streamline my activities into a
lucrative venture, while still doing what I loved." — CT,
independent artist
What's this actually costing you?
Pick where work piles up, and drag the sliders to make the numbers
yours — and if what you find is small, I'll tell you to do nothing, and mean it.
That answer is free too.
Then we talk about fixes, ranked by what they cost against what they recover.
Sometimes it's a process change. Often it's the space between your tools:
your accounting package works, your scheduling app works, your inbox works, but
nothing connects them, so a person spends hours being the bridge. That bridge is
what I build. Fixed scope, one fixed price for automation builds — retainers
available upon request. I price the job against the work it takes, not against
the size of your business, and you'll have the number and the timeline in the
conversation, before you've committed to anything. It doesn't move after that.
It runs on your accounts; you keep the keys to everything. And if the
price isn't comfortably smaller than the leak you're fixing, don't do it.
Focused builds can start around $1,500. Most projects fall between
$5,000 and $10,000. Larger, multi-system builds generally land between
$10,000 and $15,000. Every project is fixed-scope and fixed-price,
agreed before I start. Some builds carry their own ongoing costs — a software
subscription, a VPS, a workflow engine like n8n — separate from what you pay
me. I'll flag those upfront if they apply, and they're yours to keep either way.
What happens when it breaks
It will, eventually. These connections sit on top of other people's software, and
vendors change things without asking anyone. So: if it breaks because of how I
built it, I fix it free for the first 30 days. After that, telling you what broke
and why is always free. I built it, so finding out costs me an hour, not you.
Repairing it is a small job, priced the same way as the first one and agreed
before I start — no retainer required, though one's available if you'd rather
not think about it. And you'll have documentation
good enough to hand the whole thing to someone else if you'd rather.
Why me
I've spent more than fifteen years building technology from every
side of the table — as an engineer, product leader, and executive,
including as GM and VP of Production at a social networking company, running Engineering,
Quality Assurance, Art, Creative and Sales at once through a climb from $400k to $12M in
annual revenue. I've sat on your side of the desk, not just the technical one.
Clearwater. Happy to meet across a table.
FamRight Family App
Co-founded, pre-launch, every line reviewed.
It's the system my own family runs on — not a client case study, but proof
of the same kind of connective work.
Custom Integrations
The plumbing between systems is my specialty. The same gap-bridging your business needs is what I build and run at home.
See how I work
Two worked examples — the same shape of decision this
diagnostic is built to find in your business.
Family Finances
AI reviews our family finances. Read once
a day, rebuilt into one picture, bills in priority order. Paying stays
a decision I make myself, in the bank's own app, by hand.
See the whole flow →
Social Media → I approve → post
My Instagram pipeline writes in my voice.
It gathers, drafts, and stages the whole post, then tells me it's
ready. Nothing posts until I've read it and approved it.
See the whole flow →
Work with me
I started this work with a mother balancing her own businesses and
family in mind. The answer shouldn't be another tool to learn. It should
be one less workload to carry.
What I'll automate. The retyping, the reminders, the
report nobody has time to build.
What I won't. The decision to send an invoice, spend
money, or speak in your name without you seeing it first — that stays
yours, on purpose.